Recent stats show just how influential the social network is - 60 percent of advertisers expect to increase ad spend on the platform next year.
Advertisers are clearly getting results on the platform. That is why we have created a 3-part video course designed to teach you the ins and outs of Facebook advertising. These videos will help you become successful with your advertising efforts this holiday season.
Already know the basics? Feel free to jump to Part 2 or 3 to jump into advanced techniques.
Part 1 - Introduction to Facebook Ad Campaigns
How do you create your first ad campaign and measure its performance? In this video, we discuss how to start tracking website conversions by installing the Facebook Pixel and help you set up your first ad campaign.
Part 2 - Advanced Advertising Techniques
Now, that you are measuring campaign performance, how you do improve it? In this video, we discuss how to maximize your ad spend and determine which target audience is the best for your campaign.
Part 3 - How to Stand out Online This Holiday Season
Learn how to stand out from all the noise this holiday and capture data while doing it. In this video, we discuss the best social marketing strategy for brands this holiday season.
12 Weeks of Holiday Marketing
Hosted by Tim Thimmaiah from ToneDen on November 13th, 2017